A floral installation created by Capco Covent Garden in Covent Garden’s East Piazza as part of Chelsea Fringe 2018 is raising awareness of Perennial, the only charity dedicated to helping everyone in the horticulture industry when they are facing tough times.
The installation titled ‘Moments of Reflection’ will be located on Covent Garden’s East Piazza from 19th – 27th May. It features living walls that are a planted with 20 different species of flowers including foxgloves, wallflowers, geraniums, petunias, lobelias and more, in an assortment of vibrant summer colours. Incorporating two large mirrors, visitors are invited to pause for a floral selfie and spare a moment or two to reflect on all those who keep Britain beautiful.
Covent Garden will bloom this summer as the area welcomes London’s largest outdoor floral art gallery to the estate. Over 40 much-loved brands and restaurants will join in the festivities and blossom with botanical windows, in-store displays and floral products. ‘Covent Garden in Bloom’ runs from 19th May to 24th June.
Laura Garnett, Senior Development Manager at Perennial comments: “For Perennial, being part of Covent Garden in Bloom is a chance to ask people to think about the people behind the plants. At this time of year, there is nothing better than celebrating the British love of gardening, but for all those people who work hard to keep our gardens and green spaces looking fantastic, Perennial is the lifeline that exists to help if they are ever facing crisis. Thanks to Capco Covent Garden and everyone involved for including Perennial in Covent Garden’s summer celebrations.”
The installation has been designed and created by Covent Garden’s new head gardener and Gavin Jones in partnership with Darran Jacques, David Lewis, Gillian Goodson, who are regular supporters of Perennial. Thanks also go to Scotscape and Pantera Carpentry.
Chelsea Fringe is independent of the RHS Chelsea Flower Show and is all about spreading some of the excitement and energy around gardens and gardening, giving people the opportunity to express themselves through the medium of plants and gardens.
To find out more about Perennial and how it helps everyone in the horticulture industry, visit: www.perennial.org.uk
Perennial offers free, confidential advice and support to everyone working in or retired from horticulture and their families, including gardeners, garden designers, landscapers, landscape architects, nursery and garden centre staff, parks and grounds care staff, arborists and tree surgeons. People turn to Perennial for financial and emotional help in times of need because of disability, sickness, poverty, financial hardship and old age and many individuals describe the services Perennial offers as a ‘lifeline’. The work of Perennial depends entirely on voluntary donations from the horticultural industry and the garden-loving public.
Find out more at www.perennial.org.uk Follow us on Twitter @PerennialGRBS or find us on Facebook.
About Capco Covent Garden:
Covent Garden is a leading retail and dining destination and is one of the most vibrant estates in the heart of central London. The area is now home to a wide variety of British, global and independent brands including Chanel, Petersham Nurseries, Tom Ford, Balthazar and Frenchie, with upcoming openings from RedFarm, SushiSamba and Mariage Freres.
Capital & Counties Properties PLC (‘Capco’) is responsible for the management of over 1.1 million sq. ft. of space at Covent Garden valued at £2.5 billion (as at 31 December 2017). Under Capco’s stewardship, Covent Garden has been transformed into a world-class destination, welcoming over 40 million customer visits a year and 140 new brands since 2006.